Michael Cosentino

Interactive Design & User Experience
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EMPLOYMENT HISTORY

The International Herald Tribune, Head of Design and User Experience. The New York Times, User Interface Lead. Pop & Company, Web Designer & Developer. Sporting News, ITV Interface Designer. HBO.com, Senior Interface Designer. Fistful of Digits, Inc., Partner, Creative Director. CBS.com, Associate Creative Director.

QUALIFICATIONS

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Over 13 years of experience in the hands-on creation and implementation of online user experiences.
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Expertise in the online presentation of news content, and extensive experience in interactive design for entertainment and media sites.
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Able to guide and collaborate with teams — from an in-the-trenches perspective — throughout all stages of the strategic development process, including visual and interaction design, user experience, technology integration, production and development, QA, and post-launch maintenance.
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Comfortable working with multi-vendor and multi-agency environments, and collaborating with both small and large client teams.
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Skilled in facilitating projects and fostering communications as the primary client liaison in rich media/multimedia projects.
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Goal-oriented. Driven to set high standards, to establish innovative solutions, and to manage multiple stakeholder expectations throughout project lifespans.
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Strong awareness of cutting-edge technologies and emerging trends, with a focus on industry best practises.
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Additional competencies include community development, mobile technology, personal publishing systems, and interactive television applications.
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Broad and deep experience troubleshooting and problem solving development-related issues (including transaction processes, functionality flowcharts, back-end integration, and code debugging)

MAY 2006 - OCTOBER 2008

The International Herald Tribune, Head of Design and User Experience.
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Lead of the 2007 IHT.com redesign. Drive the continued expansion and maintenance of design for all of IHT.com.
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Establish and ensure the consistent implementation of IHT's brand across all online initiatives.
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Collaborate with a variety of IHT stakeholders (both content and business-focused) to strategise, define and produce detailed information architecture wireframes for high-quality user experiences.
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Evangelise and design for flexible and lightweight web pages. An emphasis on logical navigation and an optimal user experience, specific to news presentation standards.
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Develop innovative widgets and tools using web technologies such as AJAX, with the goal of increasing user interest and generating serendipity clicks.
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Creative lead and support of the interactive design needs for multiple IHT teams: producers, editors, journalists, bloggers, and video developers, as well as advertising and print departments.
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Promote communication and collaboration with online teams at The New York Times.
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Translate of design mockups into working prototypes using 100% standards-based XHTML and CSS.
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Incorporate completed prototypes into templates for publishing system using PHP and JSP.
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Conceptualise, design, develop, and maintain IHT blogs and blogging platform using Wordpress, educating the editorial team about blog best practises. Provide training and ongoing support for new users.
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Currently writing about user experience design and web development at the IHT Developer Blog.

SEPTEMBER 2003 - APRIL 2006

The New York Times, User Interface Lead.
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Design highly usable consumer-oriented, data-driven interfaces, consistent with the NYTimes.com brand.
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Work closely with product managers to streamline user experiences, assist in user testing, and create detailed HTML mockups. Help IA team produce high level flowcharts and wireframes.
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Rapidly prototype mockups and proofs-of-concept using X/HTML, Javascript, and CSS to communicate user interaction and design ideas.
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Gauge the usability of new and existing products, and make constructive suggestions for change.
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Provide both leadership and support of Design team to problem solve visual, functional, and technical challenges.
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Performed Rich Media specialist duties which included working with Ad Operations group to troubleshoot multimedia ad units, developing tools to improve workflow, researching new ad technologies, and supporting Sales team.
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Key projects: article-level redesign (user experience consulting), TimesFile (design, prototype), NYT blogs (design, develop).

MARCH 2003 - JUNE 2003

Pop & Company, Web Designer & Developer.
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Collaborated with Sesame Network to research and develop online content targeted for pre-teen viewers.
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Designed and coded (D/HTML, PHP) the companion site and four weblogs as a part of online promotional package for launch of new cable series Out There.
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Trained client team in using online content management software (CMS) for long-term site maintenance.
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Developed concepts (visual design, functionality and game logic) for multiple Flash-based games and an online mp3 player for television networks, including Boomerang, the Cartoon Network and the Sesame Network.
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Collaborated with a Flash developer to execute game design: defined interaction, sound design, and animation.

NOVEMBER 2002 - MARCH 2003

Sporting News, ITV Interface Designer.
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Lead Visual Designer for interactive television (ITV) start-up division of The Sporting News; ITV product was marketed as an enhancement to existing television content; targeted to sports channels on digital cable and satellite systems.
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Conceptualised ITV companion application that enabled SportingNews.com fantasy league players to track progress of teams they created online; screens simulate the broadcast graphics look-and-feel familiar to sports channel audience.
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Designed conceptual interface for existing ITV application to be delivered over Cox digital cable system in adherence to existing style guide.
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Designed ITV application for Sporting News / NCAA March Madness contest; collaborated with software developers to refine and implement design to meet technical requirements of the development platform.

AUGUST 2001 - MARCH 2002

HBO.com, Senior Interface Designer.
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Designed companion web site to promote the third season of HBO's hit television show, The Sopranos.
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Assisted the development team by coding key modules; adhered to HBO site design and coding style guides.
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Worked with producer and information architects to optimise site layouts throughout multiple design templates.
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Provided photoshop files and established design template guidelines.

OCTOBER 1999 - JUNE 2001

Fistful of Digits, Inc., Partner, Creative Director.
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Collaborated with two partners to hire designers, developers, and project managers to establish the firm's core team.
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Lead the team in designing the firm's marketing materials and identity system, both in print and online.
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Created strategic briefs and visual concept presentations for both prospective and active clients.
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Supported the team in developing new business relationships and opportunities as the firm's creative lead.
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Mentored, guided and coached employees in using design and development software; worked with the design team to support their overall career goals.
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Hands-on implementation of client web sites in HTML, DHTML, CSS, Javascript, and Flash; worked with the development team to integrate back-end functionality.

SEPTEMBER 1997 - OCTOBER 1999

CBS.com, Associate Creative Director.
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Oversaw creative operations relating to the online entertainment and marketing division of CBS.com.
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Managed a creative team composed of up to 15 designers, production artists and developers. Responsible for recruiting and hiring of the creative staff.
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Worked with producers to develop content concepts for multiple areas of CBS.com. Contributed design and Flash animation to cbsnews.com.
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Coordinated online design initiatives with CBS' established on-air visual branding campaigns, as well as responding to the needs of the network's target audience.
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Hands-on design and creative team leadership in the redesign of multiple top-tier online properties for CBS, including:
» The Late Show with David Letterman (1998)
» Chicago Hope (1998)
» CBS.com (1999)
» The Late Late Show with Craig Kilborn (1999)
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Responsible for establishing project schedules. Managed the creative team in the successful completion of project milestones and overall project goals.

KNOWLEDGE OF...

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Operating Systems: Windows, Mac OS, Linux.
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Production Software: Photoshop, Flash, Illustrator, After Effects, Premiere, Homesite, SoundForge, Dreamweaver.
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Languages & Technologies: XHTML, XML, CSS, AJAX, Javascript, PHP/MySQL, ActionScript, WAP, XUL.
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More: Movable Type/WordPress installation, configuration, and customisation, digital photography, mobile development, audio production, fontography, web/podcasting, digital video.

REFERENCES

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Available on request.